Project summary

Color & Soin is a brand for natural hair dye and other complimentary care products for dyed hair. They are the best-known hair dye brand in France, but were not quite as familiar in Bulgaria.

We developed the brand’s existing Facebook page and set up an Instagram profile. In addition to this, we created entirely original content in the form of posts, photos, videos and design visions.

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Visual materials for online campaigns

  • Through this content we managed to build a completely new brand image and reached a very wide audience, who can easily find useful information and well-presented visual content on Color & Soin’s social media channels.

  • We established long-term working relationships with a number of influencers. Together we have executed campaigns on a variety of different topics, consistent with highlighted products and periods. Along with paid partnerships, we have also organised campaigns that involved sending PR packages for brand awareness.

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Achieved results

  • These longstanding partnerships have also led to a substantial increase of brand popularity among the right audiences and the creation of brand ambassadors.

If you need visual materials for your online presence, you are in the right place!

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